Completing a sale requires several steps. The sales process is the set of steps a salesperson goes through to sell a particular product or service. You can spend five minutes or a few years on a sale, and there are seven basic steps in the person selling process:
- generating leads
- qualifying leads
- approaching the customer and probing needs
- developing and proposing solutions
- handling objections
- closing the same
- following up
Building customer relationships is essential for a business' growth. The relationship with the customers sells products in a better way. Shea Moisture is aware of this being part of the company's success in is its ability to build and retain customer loyalty by living up to its promise. They offer desirable products that match needs, while also maintaining customer satisfaction. The main way this interaction is done with customers on social media. Shea Moisture makes it a point in conversing and responding to feedback and comments on social media platforms like Instagram, Facebook and Twitter.
Shea Moisture expanded their interaction by having it go from web, to interpersonal interaction. They launched pop-up shops in order to sell customer favorites or new products. If you decided to attend one of these events you would be able to speak to representatives of the company. This can help you learn more about certain products or further your knowledge in the company by purchasing or even receiving samples. Interaction amongst customers and the company is important in order to maintain a healthy and successful business relationship.
No comments:
Post a Comment